Pretty Strong Mom
Brand Development | Copywriting | UX + UI Design
Amy Rottunda is a writer, aspiring author, and speaker who wanted to build a brand that encapsulated her goal: to create a story and community that supports not only moms who have experienced the ups and downs of having a child addict, but also dads, grandparents, friends, caregivers—anyone who’s experienced the effects of addiction.
Amy came ready and briefed me on how she wanted the Pretty Strong Mom brand to look, feel, and sound. So all I had to do was create the plan and the assets to support it.
At the end of the project, Pretty Strong Mom had:
A logo
A brand style and voice guide
A full website with a simple UX structure
Curated social platforms on Instagram/Facebook and Substack
A bookmark business card
“Marko exceeded all expectations and met every deadline ahead of schedule. He created visual graphics that were edgy and fit my vision. His writing was strategic and thoughtful. He designed and implemented my website and all social media channels. Fonts and logo designs included! His creative services were comprehensive and well executed.” - Amy Rottunda
