Combining strategy with creativity.

Take a look at my work below.

With over a decade of experience in content strategy and marketing, I’ve been lucky to bring my love for collaboration, creativity, and thoughtful storytelling across industries, from healthcare to fintech, and at companies of all shapes and sizes. 

I’m known for bringing both sides of my brain to work—strategic thinking meets creative intuition. Whether I’m leading content strategy, shaping brand messaging, or jumping into the nitty-gritty of editing and writing, I approach everything with clarity, empathy, and intention. I thrive in supportive environments, especially when I’m managing content across multiple touch points and helping teams stay aligned.

I’m passionate about consumer-centric experiences that are personalized and well-meaning. I’ve created content strategies, written, and edited everything from editorial and product copy to emails, CX/UX content, and brand guidelines. I’m inspired by companies doing the right thing and love bringing their good to the light.